For organisations all across the world, the marketing function has evolved into a key operation. Organizations rely on marketing management to improve their business performance, ranging from medicines to educational institutions. Online platforms have made it easier to reach a broader audience in today’s digital age. The final result might be a huge success if you combine simplicity of access with well-structured marketing methods. As a result, more students are choosing to study marketing management in UAE. This blog is for you if your career aim is to become a marketing professional and you want to learn more.

Why should you pursue a marketing career?

Diverse career

Marketing is a diverse occupation that combines business knowledge, creativity, and a variety of activities. To mention a few, it encompasses social media marketing, branding, email marketing, content marketing, and affiliate marketing. Furthermore, each of these marketing strategies helps to attain the same end result. The various divisions of marketing necessitate professionals with unique educational backgrounds and skill sets, making this field ripe with chances. This field gives your brain the exercise it need because you will be working towards a specific objective using a variety of tactics.

Wide range of possibilities

As more firms move online, traditional and internet marketing have become equally crucial for an organization’s growth. This has resulted in the establishment of several jobs, encouraging students to pursue a career in marketing. This profession is bursting at the seams with opportunities, allowing you to choose between a specialised job role (social media assistant) and a career role that allows you to dip your toes into a variety of fields (marketing assistant). While a marketing assistant is an entry-level position, with hard work and dedication, you can progress up the professional ladder.

Demand

Because marketing is such an important aspect of firms, the demand for marketing specialists is continually expanding. Employing skilled marketing professionals who can steer the company in the direction of big earnings is a critical need for businesses. Because the correct marketing campaign may create or destroy an organization’s image, it is critical that marketers are skilled in accordance with client needs and the organization’s vision.

Strong professional network

Engaging with people will be an important element of your job as a marketer. This will allow you to network with other experts and peers, providing you a broader understanding of the industry and its workings. Furthermore, you can develop a solid network that can help you advance professionally over time.

Rewarding career

Marketing jobs are regarded to be beneficial in terms of growth as well as income due to the increasing demand for marketers. A marketing assistant, which is an entry-level position, can earn around $38,226 per year on average, while a marketing manager can earn around $61,755 per year on average.

How to start your marketing management career?

Because marketing is divided into several specialisations, it is essential to choose the one that most interests you.

After you’ve narrowed down your focus, look at the colleges that offer the finest opportunities in that sector. Britts Imperial University College’s degree programme is the perfect alternative for you if you like to acquire comprehensive marketing management instruction. The course format not only aids in the understanding of complex marketing concepts, but also in the development of skills that are relevant in today’s business world.

You should look for internships in the marketing profession in addition to earning a degree. This will allow you to gain on-the-job experience and have a better understanding of the craft.

Prepare a résumé that showcases your strengths and job experience once you have acquired a degree in the industry. Apply for jobs that are a good fit for your skills and experience.

Marketing offers a variety of intriguing challenges that can help you hone your industry knowledge. Britts Imperial offers a Master of Business Administration degree for those interested in pursuing a managerial career. The programme is structured to prepare students to deal with real-world business situations.

Britts Imperial University College

N Block, Sharjah Publishing City Free Zone, Sharjah, UAE

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